Lisa A. Bastian, CBC, is owner of Bastian Public Relations, established 1986 in her hometown of Cincinnati, Ohio. Residing in San Antonio since 2001, Ms. Bastian serves organizations nationwide as an award-winning journalist, editor, publications manager, PR consultant and copywriter through her business communications agency. Projects are completed solo or, when required, with the creative assistance of various other senior-level marketing, PR and web-based creatives who form her virtual agency.
In 2010 and again in 2011, the San Antonio Business Journal recognized the agency as one of the “Largest Public Relations Firms in San Antonio.” San Antonio is the seventh-largest city in America.
Lisa is the recipient of over 30 awards and honors, including 17 Gold, Silver and Bronze IABC Quill Awards from the International Assoc. of Business Communicators. She earned the Certified Business Communicator (CBC) professional designation from the Business/Professional Advertising Association, and graduated from the University of Cincinnati with a B.A. in English and a Journalism Writing Certificate. She also has earned five Brainbench.com certifications: Business Writing (top 5% of test takers), Written English Professional, Public Relations Professional, Editing & Proofing Specialist (Chicago), and Web Design Concepts. On the editing front, she uses both the AP (preferred) and Chicago style guides.
Lisa is a former two-term president of IABC/San Antonio and current board member. She is a former board member of the Cincinnati Editors Association, and a former parent participant, board member and PR Chair of The Super Saturday Program for gifted children in Greater Cincinnati. She is a member of American Mensa, regulary volunteers with non-profits, and is the founder of the Pro-Life Media & Communications linkedin group (over 200 members).
Ms. Bastian enjoys living a “carpe diem” life with her husband Ed, their two young adult children, and the family’s two Mal-Shih puppies. Free time is spent playing disc golf, taste-testing picante-style salsas, and enjoying outdoor dining anywhere in town.
An Agency With a Conscience
Bastian Public Relations does not conduct business in a moral vacuum. What follows are operational standards which guide the agency’s activities:
- Client relationships are established and nurtured on a foundation of Judeo-Christian ethical principles (e.g., the “Golden Rule”) affirming the existence of moral absolutes. Principal Lisa Bastian, CBC, and representatives of her agency always strive to be truthful, fair, accurate and professional.
- The restricted, intimate details of an organization, its management, projects, services and future plans are held in the strictest confidence by BPR and its associates. The agency will sign client confidentiality agreements affirming this position, if requested.
- If BPR determines a project is outside the agency’s scope of experience, another agency will be suggested to the client which has the desired expertise. In other words, only projects which can be done exceedingly well by BPR and its Virtual Agency associates will be accepted.
- Projects will not be undertaken which support or advance anti-life issues/programs (e.g., abortion, embryonic stem cell research, euthanasia, eugenics) or anti-family issues/programs (e.g., pornography, gambling).
“Cultures can be judged in many ways, but eventually every nation in every age must be judged by this test: How did it treat its people? Each generation, each wave of humanity, evaluates its predecessors on this basis. The final measure of mankind’s humanity is how humanely people treat one another.” –From Whatever Happened to the Human Race? by Dr. Francis Schaeffer and Dr. C. Everett Koop
“It’s a poverty to decide that a child should die in order for you to live as you wish.” –Mother Teresa of Calcutta, founder of Missionaries of Charity; Nobel Prize winner
