Our Service Offerings...

Bastian Public Relations offers an expansive range of communication services for companies of all sizes representing a wide variety of industries.

Web Site Content ~ Feature Articles ~ Editing & Proofreading
Corporate Communication & Marketing Materials
Public / Media Relations ~ Marlet Research

Web Site Content

Creating an effective web site means more than posting attractive graphics and an easy-to-use response or e-commerce system. The true "guts" should be web content ("writing") which makes a truly positive impact on site visitors and clearly commuicates your core messages. It can be informative, educational, persuasive--or a combination of all three--to do its job well.

Call upon Bastian Public Relations to inject clarity and purpose into your web site. We can help "at the beginning" before one word is written. Or call us when copy is already posted but needs polishing. And if your site includes one of those content-hungry online "magazines," allow us to write timely features for it on a regular basis.

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Feature Articles

Don't hire inexperienced talent to write your magazine features. Instead, hire a seasoned pro who can help you "notch up" the professionalism of your publication.

Lisa Bastian has written hundreds of national and regional feature articles for both online and print magazines. Many have won writing awards from prestigious business communication organizations. Editors trust her to create insightful, up-to-date stories delivered on time, and within budget.

Bastian's features have appeared in publications representing diverse fields such as economic development, banking, human resources, healthcare, consumer advocacy, meetings/tourism, business travel management, lodging, and general business.

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Editing & Proofreading

Whoops! We've all notice typographical errors on web sites and in print publications. No one likes them; but not everyone is experienced in how to find or change errors in copy.

For this very reason before or after you upload content onto your new web site you should consider retaining Bastian Public Relations to smooth out the "bumps" in your paragraphs. We'll check the grammar, spelling--everything that needs to be correct to ensure your company appears as professional online as it does offline.

Bastian Public Relations principal Lisa Bastian worked five years full-time as an editor for a national, award-winning U.S. magazine. For two decades she's edited copy of all kinds--ranging from web sites, magazine features and newsletters, to business plans, training manuals and books. You can trust her to edit and proofread your copy before it debuts to the world.

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Corporate Communication
           & Marketing Materials

Need an award-winning writer to assist your corporate communicatons efforts? Call Bastian Public Relations for well-written feature articles to appear in internal (employee) online or offline publications or external (community, members, etc.) publications. Lisa has created well over 100 articles for industry, corporate and community publications with international, national and regional audiences. Many of the dozen awards she's received recognized the excellence of her business writing.

Marketing brochures are also a specialty; particularly those in the economic development and related business fields. Bastian has won two prestigious awards for brochures she's written.

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Media / Public Relations

Companies retain Bastian Public Relations to create "no fluff" PR materials that get results. Bastian and her associates are well-trained to publicize products, services, people, destinations or events to regional or national targeted markets.

Additonally, our "virtual agency" offers crisis management and business presentation workshops presented by veteran TV reporters.

Services include:

• Creation of individualized plans on how best to implement public relations, networking and relationship-building programs
• Workshops presented by former network TV reporters on basic and advanced media training [how to talk to the media], crisis management and mock disasters, presentation skills, spokesperson training/executive communications coaching
• Writing and editing of print press releases, major media kits, and video news releases
• Creation of targeted mailing lists for local and national media, business groups, selected audiences
• Distribution of press releases via mail, fax or the Internet
• Use of professional "clipping" services to monitor print and/or on-line coverage by editors

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Contact Bastian Public Relations to tap into the
==POWER==
of professional research,
business writing and
on-line content development!