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Conversation Between Doctor And Patient
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Articles for Cincy Hospital's Magazine

 

Client: The Christ Hospial / Ad Agency

Project: Multiple feature articles for hospital's community magazine

For 135 years, The Christ Hospital has been a leader in clinical excellence and patient experience thorugh a regional system of care that extends to more than 100 locations in the Greater Cincinnati area. The main Christ Hospital facility offers services in cardiovascular care, orthopedic and spine treatment, women’s health, major surgery, cancer, behavioral medicine, emergency medicine, labor & delivery, kidney transplant, and much more.

TASKS

Bastian was hired by Laine & Lane Marketing, whose client was the hospital, to write a number of feature stories (750+ words each) for Christ Hospital Serving, the community magazine published by The Christ Hospital. 

Bastian also was hired by agency to write two patient information fact sheets on women’s health issues; one was about hysterectomies and the other about breast cancer.

SKILLS

Interviewing, research, writing.

  • Launch The Christ Hospital website

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